Reference and information services : an introduction

Edisi

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ISBN/ISSN

1563086212

Deskripsi Fisik

xxiii,611 hlm, 24 cm

Judul Seri

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No. Panggil

ELC 025.52 Ric r

Aplikasi customer relathinship management [CRM] dalam layanan informasi di Pe…

Customer relationship management is a marketing strategy that builds profitable business relationship with selected prospect customers and the aim is to create customers loyalty. The CRM concept is appropriate when applied at library services, in order that the library can provide satisfied information services which will create library user loyalty. In addition, the application of CRM in libra…

Aplikasi customer relathinship management [CRM] dalam layanan informasi di Pe…

Customer relationship management is a marketing strategy that builds profitable business relationship with selected prospect customers and the aim is to create customers loyalty. The CRM concept is appropriate when applied at library services, in order that the library can provide satisfied information services which will create library user loyalty. In addition, the application of CRM in libra…